The organisers will implement an integrated marketing and multimedia campaign backed by a solid PR campaign designed to reach a selective audience and win as many visitors as possible.
Campaign will include:
- Advertisements in Print Media
- Radio spots, Road Shows & Online Promotion
- Cross Promotions
- E-Mailers to Key Targets
- Invitations to Top managers, Trade Groups, Associations, Govt. Officials, Embassies Etc.
- Foreign Chambers of Commerce And Industry
- Media Previews and Features
- Strategic PR Campaign
- Outdoor Promotions: Hoardings/Billboards wherever permitted within UT limits